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Customer Experience Transformation Supported by Rackspace Managed Cloud Services<\/em><\/p>\n SAN ANTONIO, TX \u2013 September 20, 2022<\/strong> \u2013 Rackspace Technology\u00ae (NASDAQ: RXT), a leading end-to-end multicloud technology solutions company, announced today that it has implemented a private cloud managed services solutions for Hoteles City, the leading Mexican hotel development, construction, and management company. Running in a VMWare environment, the platform will enable Hoteles City to continue to transform its infrastructure, deliver superior guest experiences, and face new business challenges within the hospitality industry.<\/p>\n \u201cWe have a longstanding relationship with Hoteles City, and the private cloud solution we have developed in collaboration with their team reflects our commitment to Fanatical Experience\u00ae for our clients,\u201d said Enrique Valladares, Chief Sales Officer for LATAM at Rackspace Technology. \u201cThroughout the process we have been closely allied, from analysis to implementation, through operation and optimization of the solution.\u201d<\/p>\n In an industry where the guest experience is paramount, hospitality organizations are under pressure to alter their business models to meet ever-evolving customer expectations. Today’s guests demand more personalized interactions but also the autonomy to control their own experiences. In response, hospitality companies have leveraged cloud technologies to streamline the user journey and create unforgettable customized experiences.<\/p>\n \u201cOur relationship with Rackspace Technology is as close as if they were members of our own team,\u201d said Francisco Fabregat, Information Technology Director, Hoteles City. \u201cWe don\u2019t see them as just a hosting and virtualization provider, but rather as true strategic partners. They not only make sure the solution works, but they understand our business in depth.\u201d<\/p>\n \u201cWhen guests arrive at any of our hotels, we are focused on doing everything possible to make the experience unforgettable,\u201d Fabregat added. \u201cWe need to be able to count on our technology, so the user doesn\u2019t\u2019 have to worry about where the data is, how it is stored, if it is secure, or if it is going to be available.\u201d<\/p>\n Rackspace Technology’s relationship with Hoteles City dates back more than seven years, and has evolved to include hosting, server virtualization, and operation of the company\u2019s entire technological infrastructure, leveraging private cloud-managed services in a VMware environment.<\/p>\n