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Rackspace Technology Enhances Big Ass Fans’ IoT Infrastructure Management on AWS

Rackspace Technology Enhances Big Ass Fans’ IoT Infrastructure Management on AWS

Rackspace Technology Enhances Big Ass Fans’ IoT Infrastructure Management on AWS

SAN ANTONIO – August 13, 2020 – Rackspace Technology™ (NASDAQ: RXT) today announced its support for Big Ass Fans to deliver an efficient, secure, and cost-effective IoT infrastructure management solution on AWS.

Big Ass Fans is a manufacturer of high volume, low-speed fans, and controls for industrial, agricultural, commercial and residential use, known globally for their iconic design and innovative solutions. Big Ass Fans rely on Amazon Web Services (AWS) for its Internet of Things (IoT) components, and over time they realized they needed to leverage modern capabilities, such as AWS Elastic Beanstalk to scale their compute practice and apply modern backup practices.

Through a referral from AWS, Big Ass Fans enlisted Onica, a Rackspace Technology company, to arm their internal teams with the necessary support for their IoT infrastructure and to take ownership of their applications, enhance operations and maximize efficiency with continuous expert support.

“When we began our partnership with Big Ass Fans, we quickly realized that they were well-versed in the AWS cloud and ecosystem but needed a partner to take them to the next level and maximize their IoT infrastructure,” said Tolga Tarhan, CTO, Rackspace Technology. “We share Big Ass Fans’ focus on craft, and we were thrilled to leverage our deep AWS expertise to deliver an IoT application and cloud solution that provides a robust user experience with reliability, security, and cost-efficiency.”

Onica’s engagement with Big Ass Fans included an AWS Well-Architected Review (WAR), where Onica determined if the architecture and design met AWS best practices and identified gaps and opportunities for delivering the best customer experience. From the review, Onica proposed solutions to optimize operations and costs as part of Onica’s Managed Cloud Operations service. Through a DevOps model, Onica supported Big Ass Fans as additional opportunities and new priorities developed.

“I would definitely recommend Onica to any organization,” said Bill Kidwell, Cloud Systems Architect at Big Ass Fans. “They are a great technical resource, providing the technical support and expertise needed to manage our technology and infrastructure while allowing us to focus on delivering added value to our customers. They are also a great partner when trying to grow a business, as they remove the necessity to staff for every role, keeping internal costs low.”

Onica provided several enhancements to Big Ass Fans’ applications running on AWS to improve the operation of the IoT infrastructure. Because of their partnership with Onica, Big Ass Fans now has a regular, monthly release schedule that allows them to release applications and UPDATEs quickly.

Today, Big Ass Fans has a transformed IoT infrastructure solution for its fan-control application, with improved efficiency, application UPDATE deployment process, stability, and cost management.

About Rackspace Technology

Rackspace Technology is a leading end-to-end multicloud technology services company. We can design, build and operate our customers’ cloud environments across all major technology platforms, irrespective of technology stack or deployment model. We partner with our customers at every stage of their cloud journey, enabling them to modernize applications, build new products and adopt innovative technologies.

About Rackspace Technology

Rackspace Technology® (NASDAQ: RXT) is the operator of the full enterprise AI stack from governed private cloud to AI inference and agents in production. With an Outcomes-as-a-Service model built on secure infrastructure, data foundations, and forward-deployed engineering, Rackspace delivers business results for regulated and mission-critical industries where governance, sovereignty, and uptime are non-negotiable. Learn more at www.rackspace.com.

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements generally relate to future events and can be identified by terminology such as “believe,” “may,” “will,” “potentially,” “estimate,” “continues,” “anticipate,” “intend,” “could,” “would,” “project,” “plan,” “expect,” “is putting,” “designed to,” or the negative of such terms or other similar expressions, although not all forward-looking statements contain these words.

 These statements include, but are not limited to, Rackspace Technology’s relationship with NVIDIA and the NVIDIA Cloud Partner Program, its Enterprise AI Cloud strategy, the anticipated capabilities, benefits and timing of its Institutional Sovereign Pod architecture, Rackspace’s outlook on the AI industry and its ability to deliver, operate, and scale AI infrastructure and solutions for regulated, institutional and sovereign enterprises. Forward-looking statements are based on current expectations and assumptions and are subject to risks and uncertainties that could cause actual results to differ materially, including, without limitation: Rackspace's ability to realize the anticipated benefits of its relationship with NVIDIA and the NCP program; the availability, cost, and timing of deployment of NVIDIA and other third-party technology; Rackspace's ability to develop, market, and scale the Institutional Sovereign Pod and related offerings on the anticipated timeline or at all; market acceptance of and demand for sovereign and governed AI infrastructure solutions; competition in the AI infrastructure and cloud services markets; capital expenditure requirements associated with AI infrastructure buildout; availability of financing for the AI infrastructure buildout on terms acceptable to Rackspace; Rackspace’s reliance on a limited number of technology partners, including NVIDIA; cybersecurity, data privacy, and regulatory compliance risks associated with serving regulated and sovereign customers; general economic and industry conditions; and other risks and uncertainties described in Rackspace's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and Quarterly Reports on Form 10-Q. Rackspace undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by law.